Who are the players? DA20 challenges the stereotypical idea of the "gamer"

Got an idea of the average gamer? We sit down with Ron Curry of IGEA and Dr Jeff Brand author of the DA20 report to find out.

Fiona and Mitch chat with Interactive Games and Entertainment Association (IGEA) CEO Ron Curry and Bond University Professor Doctor Jeff Brand to discuss the impact of games in Australia and New Zealand at the launch in Perth.

We discuss new research shedding light on misconceptions of gaming in the media, whether or not they've given up on government support after the last election, and learn how the team at IGEA are working to grow the Australian gaming industry with the challenges the industry faces.

You can read the full DA20 report over on the IGEA website.